Best Buy has this LED Bulb for $31.99, after $18.00 Instant Discount
Final Price: $49.99 - $18.00 = $31.99 (with Free Shipping)
Also available from Amazon.com for $31.99 + Free Shipping.
Best Buy is offering free shipping on this product. With wireless control on your smartphone or tablet, choose the perfect light setting for any mood or activity such as reading or relaxing, concentrating, or energizing Requiring the Hue Bridge (sold separately) for the full Hue experience, this bulb fits standard-size table lamps Variable lumen output lets you adjust light's output without having to adjust the dimmer switch. Mfr#: 464487